BY MICHAEL McCONNELL
Driving past the construction site, you might think it’s another cluster of single-family homes or a strip mall about to be erected on the north side of West Road, just west of Telegraph.
Redhawk Landing is a different kind of project, township officials say, one that is at the forefront of a new trend: upscale ranch-style apartment living.
Aimed at senior citizens or anyone who doesn’t want the hassles that come with paying a mortgage on a house or even a condominium, Redhawk and the nearby Peninsula Ridge project off West Road are serving a niche, according to Richard Batt, a senior development vice president with Ohio-based Redwood Living, which is overseeing the projects.
“The majority of our renters are empty nesters,” Batt said. “There’s a need in the market for that.”
Although not an age-restricted development, Batt said a lot of older adults looking to downsize from the large, multistory houses where they raised their families are attracted to the company’s communities.
And the lack of maintenance that comes with living in an apartment gives residents the freedom to travel or use their vacation home with worry, he added. [Read more…]